Klaviyo
A Klaviyo agency for brands who migrated and then stopped.
Switching to Klaviyo is the start, not the result. We handle the migration without a deliverability dip, then build the flows and segmented campaigns that take email from a rounding error to a third of revenue. One Drip-to-Klaviyo rebuild grew email revenue 837% in three months.
Being on Klaviyo is not the same as using it.
Most brands we meet are already on Klaviyo. They migrated, switched the welcome flow on, maybe the abandoned cart, and stopped. Email is doing 8% of revenue when it should be doing 30% or more, and the dashboard everyone points at is measuring almost nothing.
Klaviyo is not the reason email works. It is a better set of tools for the person doing the work: cleaner segmentation, tighter ecommerce data, flows that can actually branch. Left on defaults it performs about as well as the platform you left.
The value is in the parts nobody sets up. The browse-abandonment flow. The post-purchase sequence that earns the second order. The segments that mean a campaign goes to the 4,000 people likely to buy rather than the whole list, which also happens to protect your deliverability.
What a Klaviyo engagement covers
The platform is a given. These are the three things that decide whether it earns its keep.
Migration done properly
Drip, Mailchimp, ActiveCampaign or Constant Contact into Klaviyo without losing subscriber history, without a deliverability dip from a cold sending domain, and without the two weeks of broken flows that a rushed migration causes. The move is the easy part. Rebuilding on the other side is the work.
The flows that carry the revenue
Welcome, abandoned cart, browse abandonment, post-purchase, winback, each one written to your audience rather than pulled from a template. For Lacher Prise the post-purchase flow alone earned over $76 per recipient. Flows are the compounding half of email: built once, running every day.
Segmentation and campaigns
The data model set up so a campaign can target by order value, purchase frequency and product type, then a calendar of campaigns that use it. Relevant mail gets opened and not marked as spam, which is a revenue tactic and a deliverability one at the same time.
Two rebuilds on Klaviyo
One a migration from Drip, one a segmentation rebuild on Magento. Both moved revenue inside a quarter.
Lacher Prise Apparel
How Sustainable Fashion Brand Lacher Prise Boosted Revenue by 74%
Sustainable fashion brand on a dated Drip setup with email under 5% of revenue. We migrated to Klaviyo and rebuilt the lifecycle flows around a real customer persona.
- 74% increase in total revenue
- 59.56% revenue from email marketing
- 837% email marketing revenue growth
OfficeNamePlates.com
$17K to $27K average monthly revenue
B2B store on Magento with thousands of cold past buyers. We synced the data into Klaviyo, segmented by order value and frequency, and ran reactivation and segmented campaigns.
- $17K → $27K avg. monthly sales
- 59% revenue increase
- 3 months timeline
Hiring a Klaviyo agency
- What does a Klaviyo agency actually do?
- Three things. Get your store data into Klaviyo cleanly, so segments and flows have something to work with. Build the lifecycle flows that run without anyone touching them: welcome, cart, browse, post-purchase, winback. Then run campaigns against real segments rather than the whole list. If you are mid-migration we handle that first; if you are already on Klaviyo we audit what is live and rebuild what is underperforming.
- Do we actually need to move to Klaviyo?
- Not always. If you are on Mailchimp or Constant Contact and running an ecommerce store with real repeat-purchase potential, Klaviyo's segmentation and store integration usually pay for the switch inside a quarter. If you are a content business or a low-frequency purchase, the platform matters less than what you send. We will tell you on the call which situation you are in.
- How is Klaviyo different from Mailchimp or Drip?
- Store data and segmentation. Klaviyo treats every order, product view and cart as data you can build a segment or a flow branch from, where the older platforms treat email as a list you broadcast to. Lacher Prise came off Drip where email was under 5% of revenue; the migration was the start, the rebuilt flows took email to 59.56% of revenue in three months.
- How long before it shows up in revenue?
- A campaign to an existing engaged segment can produce revenue in the first week. Flows take longer to prove because they need traffic to move through them: expect the welcome and cart flows contributing within a month and the full picture by the second or third. Lacher Prise reached a 74% total revenue increase in three months.
- Do you work with our Shopify, Magento or WooCommerce store?
- Yes. Klaviyo integrates natively with Shopify and through connectors with Magento and WooCommerce. OfficeNamePlates runs on Magento: we synced its customer data into Klaviyo, segmented by order value and frequency, and moved average monthly sales from about $17K to $27K in three months.
We knew email could do more for us but had no idea it could do this. Switching from Drip to Klaviyo was just the starting point. The flows they built did the heavy lifting. Our post-purchase flow alone changed how we think about customer retention.
See what your Klaviyo account is leaving on the table.
We will look at your flows, your segments and your last quarter of campaigns, then tell you the two or three changes that would move revenue most. Thirty minutes, no cost, no pitch at the end.