
Author
Rishi has worked in email marketing for over fourteen years. He is the author of Ultimate Email Marketing Plan and three guides, and the founder of Copypower Media, where he builds the email and lifecycle systems behind the results below.
He writes about what he has actually run: launch and enrolment sequences, lifecycle automation, deliverability, and the conversion mechanics that decide whether a list earns anything.
Years in email marketing
Published books and guides
Businesses served
In documented client revenue
Book
The foundation book on building an email program that reliably turns a list into sales.
Guide
A focused guide on writing email copy that earns attention, builds trust, and drives clicks.
Guide
A structured approach to webinars that register, show up, and convert without feeling salesy.
Guide
The revenue-focused playbook for turning an existing email list into a consistent sales channel.
A sender score under 90 is a warning sign that your emails might be landing in the spam folder, not a verdict. This guide will help you fix a low sender score.
A bounce message named a blacklist and your email is stuck. Here is how to tell which kind of list you are on, and why getting removed is the easy part.
Your emails are going to spam and every guide points at your subject lines. That is the last thing to fix. Start with your sender score and work down in order.
Agency, freelancer, or in-house. Here is where each fails, including the cases where hiring an agency is the wrong call.
Three DNS records answer three different questions about your email. Set them up in the wrong order and you will block your own mail.
Deliverability is not delivery. Your sending domain carries a score, below 90 is a warning, and the fix is rarely the one people reach for first.
Most webinar advice is about delivery. The structure is what converts, and the stage nearly everyone skips is where your attendees quietly leave.
A list of 17,000 produced a six-figure launch from just 472 people. The method was making the list identify itself before anything was sold.
Named engagements with published numbers. The credential is the work, not the claim.
Autism 360
$94,905 in Revenue in 21 Days
All CRNA Schools
From $3K/Month to $8K/Month
Drone U
Membership LTV Doubled
Lacher Prise Apparel
How Sustainable Fashion Brand Lacher Prise Boosted Revenue by 74%
Simple Wishes
Email Revenue Up 200% at a 17x Return
Legend Archery
260% Increase in Email Revenue
US Cryotherapy
2x increase in booked appointments
US Cryotherapy
No-shows down from 55% to 30% in 8 Weeks
US Cryotherapy
$30,000 from one email campaign
US Cryotherapy
100% booking rate on a men's fat-loss campaign
OfficeNamePlates.com
$17K to $27K average monthly revenue
Financial Coach
6 High-Ticket Clients With One Webinar